Saturday, November 2, 2013

Feminism Analysis: Gender Stereotypes in American Media



Feminism generally focuses on the diversity between women and men that are either socially empowered or the complete opposite. The concept of feminism often analyzes the different between both sexes - What the other gains as the other loses, or the general inequality between males and females. In society we know that feminists are depicted to be women with stubborn perspectives that seek to find a way to make it seem as though women have the lower hand in society. Well, if we were to focus on the amount of violence against women in some societies today, then there is some truth behind this stereotype.

Gender stereotypes comes in levels classified as: Active/passive (Males depicted to be the embodiment of strength in the ways media shows males participating in active and sport related activities, while women are represented as the passive beautiful stance, while the man embodies power) Public/private (Family provider being the man of the family, while the woman is the nurturer, the one who keeps the family together, takes care of the needs of the home rather than in society), Logical/emotional (Logic representing masculinity, emotions represent femininity), Sexual subject/sexual object (To be intelligent, logical and in charge is the male perspective, while the woman takes on the role as the sexual object, the one to be lusted after, submissive, emotional, etc.)

 It is clear that females are seen are the weaker link in media; being seen as the ones with the lower hand in society. While men seem to be more glorified or praised, the fact remains that truthfully, all parties in society are affected in one way or another. Media reaches mass majority, everyone endures the struggle of power regardless.

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